Accelerator Member Rob Fryer
Accelerator Member
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Did you know today is GET TO KNOW YOUR CUSTOMERS DAY?
It feels like one of those “nice ideas” we all nod at… then move straight past.
But done properly, it’s one of the most commercially useful things you can do.
Getting clear on who your ideal customer isn’t about fluffy personas or ticking a box.
It’s about:
• Reconnecting with customers you’ve gone quiet with
• Asking better questions
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LinkedIn Local Alton - Launch Event - 21st January
Hi Everyone.
Just wanted to remind you that myself and fellow member @rachel are launching monthly LinkedIn Local networking events in Alton.
Our launch event is next Wednesday 21st Jan at 9am.
We have a fabulous new venue – The Antico Lounge, on the high street in Alton.
If you have not been to a LinkedIn local event before, they are…
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Thanks Rob. Can’t make this one but would go to another. Linkdinford next on your list?
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A few exciting events happening this month
Hi Everyone. I wanted to let you all know I am involved with a few exciting events happening this month. Be great to see some members at some of these if interested….
1. LinkedIn Local Alton Event – 21st January
Myself and fellow SiGNALmember @rachel Harris got together at the end of last year and decided to launch a LinkedIn Local event in…
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Rob Fryer updated their profile 6 months ago
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Signing Off
Hi everyone. Just wanted to send you all a Merry Christmas. It’s been great catching up with you on here and at the various SiGNAL events and look forward to catching up in the new year.
I’ll leave you all with a little end of year rhyme…… …
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Merry Christmas to you too Rob
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Rob Fryer posted an update 7 months ago
Signing off
Hi everyone. Just wanted to send you all a Merry Christmas. It’s been great catching up with you on here and at the various SiGNAL events and look forward to catching up in the new year. 🎄
I’ll leave you all with a little end of year…
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This week in the BRANDING EDGE Circle…
Messaging vs visuals – which matters more to you?
When you’re running your own business you rarely have the time (or headspace) to focus both right? We find business tend to focus on either:
🎨 Making everything look good using Canva but struggling to explain it clearly — or
✍️ You’re good at writing…-
OK, kicking this off with a question – if you have to focus on ONE thing to improve your brand, what would it be Rob?
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Really your brand messaging is something to look at before visuals. This includes:
✅Getting clear on why you do what you do (and why anyone should care)
✅Who you are ideally for (ps it is not anyone or everyone)
✅and the key messaging pillars you are going to stick to.Once you understand your key messaging you can develop your brands identity…
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Morning all.
Just wanted to give a heads up to my free online open session this Wednesday at 9am.It’s titled – Design That Sells
– How to boost your marketings ROI through consistent design.The truth is your marketing budget is being wasted if your design isn’t consistent.
Every mismatched logo, off-brand colour, or hastily thrown-together Canva…
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Hey everyone.
In this mornings Monday Accelerator we discussed ‘polishing your lamp’. How can we get our business to shine brighter. 🔆I have just launched the new Champions Circle ⭕– The Branding Edge.
This circle is for anyone looking to make their business shine brighter to the people they want to attract and I’ll be focussing on the…
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All the best with the circle @robfryer-brandstorm – getting your input on PressPilot was one opf my better decisions! Thanks for the feedback, will revert ASAP.
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Just a heads up that tomorrow I have my next Branding Open Session at 9am
If your brand is still a megaphone shouting features, you’ll simply struggle to attract customers rather than build loyalty.
So many brands blend into a sea of sameness with inconsistent experiences that erode trust, and a lack of genuine participation.
The brands that win,…
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I’ve worked with Rob and he’s been adding his insights and expertise to one of our projects, and I would recommend him for branding to anyone, so get along and grab some great advice from someone who knows what they are doing!
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Hope the session went well Rob.
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