-
Rob Fryer posted an update
This week I have my next free Branding Open Session. – ‘Beyond the logo – finding the soul of your brand’.
It’s about how too many businesses start and stop at the visuals – the logo, the colours, the fonts. But that’s just the surface. Brand purpose and meaning matter now more than ever.
What are these sessions?
It’s our bi-weekly spark of brand inspiration for founders, leaders or simply curious minds that have a drive to think differently about their business.These sessions cover everything from branding basics to deep diving on key areas such as purpose, perception and design and how your brand brand helps you shape the future growth of your business—and the world around it.
When are they?
Wednesdays 9am on Zoom
Where do I sign up?
Fear not, securing your free space is just a click away👇
https://us06web.zoom.us/meeting/register/1izlkx0bT3GDLBN5e-PRdg#/registration
Gareth Turner, Doris Holleufer and Emma Selby *Flexspace Operator*1 Comment-
Great to see a couple of Signal members at this mornings Open Session.
In todays session we spoke about:
• How true branding is about shaping perception—what people feel, say, and believe about your business.
• That Brand Purpose isn’t fluff or a nice to have. It’s a strategic driver that:
Unites internal teams
Guides business decisions
Inspires customer loyalty
Fuels innovation and advocacy
Adds perceived quality to your products/services
• How to discover or Rediscover Your Brand Soul to help your business reconnect with it’s “why” and a simple framework to use.
There was also lively discussions around brands such as Patagonia, Tesla, Ben & Jerry’s and The M&S data breach.
If interested in joining an up-coming Branding Open Session we hold these every 2 weeks via Zoom and cover a different area of brand each time.
Register your free spot here – https://us06web.zoom.us/meeting/register/1izlkx0bT3GDLBN5e-PRdg#/registration and see you in a couple of weeks. 😉
2
-